III Rooms Sydney offers 3 stylish ‘in residence’ apartments right in the heart of Potts Point.
The ‘in residence’ concept is on the rise and for those looking for stylish ‘apartment-style’ accommodation, III Rooms Sydney offers three beautiful apartments each filled with natural light, high ceilings, original artworks, luxurious furniture and unique architectural characteristics. Interiors exude style, personality and a few design surprises to enthrall and delight guests – who can then order their favourite elements for their own home.
III Rooms Sydney combines European style apartments with discreet urban living. Three Australian design houses renowned for their detailed interiors – Cult Design, Sarah Ellison and MCM House have each curated their own luxury apartment.
Located within an iconic heritage building on the corner of Macleay Street and Challis Avenue in the heart of Sydney’s chic Potts Point neighbourhood, the building was formerly owned by the Hemmes family and recently purchased by Potts Point local Tony Benjamin.
The concept was conceived by Chrissi James and Tony Benjamin who were inspired by the iconic 3 Rooms Paris – self contained accommodation curated by fashion designer Azzedine Alaia as well as, The Apartment by the Line in New York and Los Angeles. Their aim in combining both concepts is to offer a special genre of accommodation for those who appreciate the unique and perfectly imperfect detail, akin to living in an apartment in Paris or Milan.
Australian Furniture Design Houses
Three Rooms Sydney’s new furniture partner, Sarah Ellison, has brought her warm-minimalist approach with a relaxed luxury feel which her brand is well known for. Inside, it is layered and made fitting for a chic inner city apartment. The design is informed by the location, created into a contemporary take on an Art Deco style, playing with the history and architectural significance of the building.
On the walls, Sarah has curated the spaces with a selection of black and white photography by Akila Berjaoui and canvas art by Saxon Quinn whilst integrating The Visuals – metal sculptural pieces throughout the rooms and layering different tonal textures and materials. There is an obvious lean towards a more decorative, feminine vibe whilst being experimental and fun, with earthy toned rugs by Armadillo & Co.
The next apartment by Cult Design, features an edit of the brand’s timeless collections. Using local furniture and design brands to compliment international pieces, the atmosphere is luxe, liveable and sophisticated yet still wholly welcoming.
Guests will find each room by Cult sports a different vibe, from the elegant, light-drenched dining room filled with Danish design icons to the quirky, colourful sunroom. All rooms feature a selection of artworks by Perth artist Rina Freiberg, her wild expressionist faces and vibrant abstracts are a translation of emotion and a playful disassembling of human interaction.
MCM House loves inspired spaces with a mix of objects and styles using standard MCM palettes and classic silhouettes. Its III Rooms apartment reflects the mature European feel of the building’s much-loved heritage architecture, without taking itself too seriously.
Featuring a subdued, calming palette designed to make each guest feel at home, the apartment design draws energy from an evolving gallery of MCM’s design ideas. Guests will delight in MCM’s animated Potts Point vibe.
Just beyond their apartment’s front door, guests can join the kaleidoscope of life and energy that being in the heart of Potts Point brings, moments away from Sydney’s best restaurants, new favourite French Bistrot916, the iconic Italian Fratelli Paradiso and sophisticated wine bars, stylish boutiques and bohemian coffee shops.